DK Breaks a Guinness World Record™

Finally the wait is over – Guinness World Records has confirmed that DK and the LEGO Group® have broken the World Record for the largest image built with interlocking bricks.
Event date October 23rd - October 25th 2010.

Watch the magic happen:

... and speeded up!

Nearly 2000 visitors of all ages came to Shoreditch Town Hall in London, England to help build this fantastic creation. With the help and guidance from the LEGO Brick Association and DK team, the mosaic was finished in just under three days on October 25, 2010. This event was organized to help celebrate the launch of DK’s latest title, LEGO Brickmaster Star Wars. 

The mosaic, designed by artist Zoltan Simon, consisted of a tableau of the most iconic characters from the Star Wars films made entirely out of interlocking bricks. This artwork required 384,000 LEGO bricks and 1500 LEGO baseplates and was measured by a qualified surveyor in the presence of Guinness World Records office. At 97.5 square metres the mosaic is the world’s largest to date.

The event also raised nearly $1000 Canadian.  This money all the bricks used in the construction were donated to a London-based children’s charity called Kids’ Company which provides practical and educational help to inner city children.

Check out these great photos of the mural!

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