Book: Paperback | 210 x 133mm | 72 pages | ISBN 9780756641962 | 20 Jan 2009 | Dorling Kindersley | 18 - AND UP
Learn to speak persuasively, enthuse your audience, and sell with confidence with Essential Managers: Selling. This book offers master tips and techniques for successful selling.
Eric Baron is an Associate Professor of Marketing at Columbia Business School and the CEO of Baron Group, a sales and marketing training consultancy. He is also author of Selling is a Team Sport. For more on Eric and his company, visit him on the web at: www.barongroup.com
